Exposing hidden drawings / solutions / new business opportunities, out of unconnected "dots" Inventors, entrepreneurs, investors and more.
"Migration" is the term we use for "pilot ready" or "off the shelf technologies" that match concrete business needs of our companies. We use our deep understanding of these technological needs for "Creative Matching" of external solutions. Migrating technologies go on a fast track directly to our Business Units while keeping track and support of the Alpha team. The Alpha team is briefed by our businesses, and holds a comprehensive map of their technological challenges, from cost, quality, and creating value to consumers. We actively seek technological solutions that are short to mid-term, and therefore are either "pilot ready" or "off the shelf".
Breakthrough is the term we use for early stage (POC or even earlier), technologies that represent a needle moving commercial potential in Strauss terms. We will be ready to invest the time and the money to develop such opportunities, technology and business model, until a ready for commercialization stage. To come to practice, when an opportunity of this kind, will be suggested to us and after we will validate its attributes (uniqueness, TTM, needed resources, business potential and the value that Strauss can add to its success) and after we will have an initial commercial understandings with the entrepreneur, we will approve a development framework and budget and open a joined project with the entrepreneur.
The Alpha venture aims to promote and create a complete ecosystem in relevant technologies to the food industry. The venture was established with the understanding that a large industrial entity was needed in order to link the numerous research institutes, researchers, inventors, entrepreneurs, investors and food corps considering all governmental regulation and available technological assets.
The Kitchen is Strauss-Group technological incubator. It is Israel's first and only FoodTech focused incubator, and is a part of the Israeli Innovation Authority (IIA) incubators' program. The Kitchen provides funding and support for early stage FoodTech ventures in all areas of the F&B value chain, from post-harvest to plate.THE KITCHEN